Free: Brands that Speak

People want to connect with other human beings because they can build a relationship with them based on emotion. This is something they can’t do with traditional business. To succeed, businesses need to make their brands feel and sound more human. Brands that Speak will teach you how to create emotional connections, write in a style that’s ridiculously unique to your brand, and gain and maintain a loyal customer base. You’ll achieve all of these things by creating a brand voice. Free on Kindle.